Ron Paul's bunch got this started when they arranged for massive buying of his campaign book on one day as a way of shooting it to the top of the bestseller lists. While it all strikes me as rather manipulative, it is an effective way to get a lot of attention for a book. In this case, the book is Stephen Halbrook's The Founders Second Amendment: Origins of the Rights to Bear Arms. And it has had the expected result. It
has skyrocketed to the following rankings at Amazon.com:I rather wish that someone had been this clever with my last book Armed America!
#1: Civil Rights and Liberties
#1: Constitutional Law
#1: Revolutionary and Founding History
#11: Professional and Technical
#26: Nonfiction (all)
The book has soared to an overall ranking of #140 at Amazon.com and #105 at Barnes & Noble.com. (With the enormous response, Amazon.com temporarily sold out of the book and is now being restocked.)